Instore Activation

Engage your customers!

Projecting a realistic vision of merchandising has never been easier thanks to augmented reality.

With a tablet or a smartphone, your sales force can simulate the positioning of your boxes, POP displays and merchandising plans in a few clicks.

Boost your sales by adopting the merchandising tool to negotiate the best locations.

Meet customer requirements while simplifying the work of your sales force.

Benefits of Instore Activation

Steering

Merchandising campaigns are centralized and managed by the head office.

Performance

Simulation of the performance of promotional operations.

Efficiency

The salesperson secures his or her sales through the use of realistic situations.

Innovation

Provision of an innovative tool that gives a competitive advantage.

React in real time to customer requirements
Take pictures of the validated merchandising proposal
Order in a simple click
Reinforce the sales pitch of your sales force by associating business data.
Winning the best point-of-sale locations
Reassure customers during in-store promotional operations.
Calculate directly the impact of a promotion at the point of sale.

Quick and easy deployment

Centralize

Merchandising content on our platform: shelves, POS displays, signage, kakemonos, promotional posters, boxes, etc.

Simulate

in real time and with your customers the proposal of implementation.

Hire

your customers more effectively with your new merchandising tool.
Project a realistic vision of your layout proposals.

The benefits

+12,5%

of time saved per appointment

60%

of salespeople say they have made additional sales

100%

of in-store contacts were impressed and reassured during the sales process

-30%

of breakage rate of POS advertising

Use cases and customer testimonials

Merchandising activation

The benefits for Lactalis

Stand out from the competition on the resale of category activation.
Integration of commercial data & previous sales by point of sale to calibrate promotional operations
Faster engagement of trade merchandising operations
Reassure the customer about the stock and lead times associated with the promotional operation
Accelerate the development of the sales force's skills
+12.5% time saved per appointment
60% of salespeople say they have made additional sales

This application allows us not only to increase the skills of our sales force on the new digital media, but also to demonstrate our category expertise in store.

Mickaël Paugam

Sales Force Manager

Cross merchandising deployment

Benefits for WD-40

Improve efficiency and more easily engage in business operations.
Projection of the implementation of the commercial operation in store
Layout of point of sale furniture
Recommendation of the best locations
Increased sales efficiency
-30% less breakage rate for POS advertising
100% of in-store contacts were impressed and reassured during the sales process

We were looking for Merchandising solutions capable of enhancing our sales pitch, improving the coherence of our commercial offer and reinforcing our brand image with partners and distributors.

Damien Tillet

Marketing Director