CP: Retail VR raises funds

fundraising, Retail VR
Antoine Charneau - 05/04/2022


April 2022

In a context of strong acceleration of the uses of 3D following the pandemic and the development of the Metaverse, Retail VR the pandemic and the development of the Metaverse, Retail VR has raised €1.5 million to accelerate its commercial commercial development.

Retail VR markets a collaborative collaborative SaaS service platform. It is based on virtual and augmented reality technologies for retailers and brands. Created by Erwan Krotoff and Adrien Zanelli, the Retail VR platform enables the creation of virtual commerce experiences and provides an immersive experience experience for users. Its objective is to improve processes within the company and accelerate sales via this new virtual channel, the entry point to the metaverse.

Retail VR offers several solutions, such as virtual shopping, which allows brands to display their products without time or space constraints, and thus strengthen their presence with their customers. The virtualisation of the point of sale also helps brands to be much faster, more efficient and relevant in the execution of merchandising tests, shopper studies and in the design of trade marketing campaigns.

These solutions are available via a SaaS platform that simplifies access to 3D. The client company can thus manage all its Retail VR applications. It can then deploy its campaigns from a centralised infrastructure.

fundraising, Retail VR

This innovative product visualization solution has already won over some great customer references such as Nestlé, Lactalis, L'Oréal and Intermarché. A forerunner in this fast-developing market, in a context where the use of 3D, metavers and avatars will soon be part of our daily lives, Retail VR has called on venture capital to structure its commercial strike force.Pays de la Loire Développement, Thématic Groupe, ABAB, Femmes BA and the historical partners participated in this global operation of 1.5 M€.

Retail VR, a partner of the world's leading digital twin Matterport, has also joined Capgemini's startup ecosystem, the Startup Catalyst Program.

About us

Retail VR, created in April 2018, develops a SaaS platform. It facilitates the uses of virtual and augmented reality for retailers and brands. Based in Nantes, the company employs 20 people, web and 3D engineers, graphic designers and sales staff, and has assisted more than fifty clients in France and abroad.

Contact : antoine.charneau@retail-vr.com